I'll be completely honest when I say I didn't expect much out of this line. I tend to use very pricey salon brands to protect my hair. Since my hair is dyed red and purple it tends to leech color easily and so I'm always wary. I can honestly say I was very impressed. My hair felt very hydrated and soft and was very manageable after using these. However I was most impressed with the fact that the shampoo didn't strip color from my hair. No matter what brand I use I always have a little bit of color run off, but with this it was very minimal.